ITV Prime

ITV Prime, formerly known as ITV World from 1989 until 2013, is the international television service of ITV. Launched in 1989 by the ITV franchises under

the Independent Broadcasting Authority's management (transferred to ITC in 1991 upon the 1990 Broadcasting Act), it primarily carries programming from ITV and its sister channels, produced by ITV Studios (also including non-ITV shows made by the company such as Countdown) and the ITV regional companies' separate production studios, ITN, BritBox & other independent production companies. It is available in many countries in Europe, America, Asia-Pacific & Africa, this also includes the home country of the network, the United Kingdom, however, it does not air the non-ITV network ITV Studios content due to rights restrictions.

History
ITV Prime launched on 1st September, 1989 in tandem with the Get Ready For ITV campaign. It was initially carried for free on the Astra 19.2E satellite across Europe and subsequently on many cable systems across the continent. A lot of it's schedule was initially shared with ITV2 (with a few exceptions like the inclusion of TV-AM & Children’s ITV slots at differing times to ITV2) for many of it's early years, and starting in January 1993, ITV Prime began to carry programmes from BSB's Galaxy & Channel 4.

Programmes
prime