WRUM-TV

WRUM-TV, virtual channel 12 (VHF digital channel 29), is a CW-affiliate serving, United States that is licensed to. The station is owned by the Hearst Television subsidiary of Hearst Communications as part of a duopoly with Manchester-licensed ABC affiliate (channel 9). WMUR and WRUM share studios on South Commercial Street in downtown Manchester, WRUM's transmitter is located on the south peak of in.

As Manchester is part of the larger television market, WRUM-TV shares a coverage area with -owned, -licensed CW affiliate  (meanwhile, sister station WMUR is part of a nominal duopoly with it's Boston sister station  channel 5).

History
A construction permit to build a television station in Hooksett on VHF channel 12 was originally owned by retired amateur radio operator Wilson "Willy" Tetmajer of, who was planning to create a affiliate. In 1993, Scott entered the under-construction WRUM into a local marketing agreement (LMA) with owners Imes Communications, under which the station would be run out of WMUR's studios in Manchester with WMUR controlling channel 12's transmission facilities in Hooksett.

On August 12, 1995, the station signed on as WRUM-TV as a affiliate. In 1998, Imes bought the station outright (with Willy Tetmajer remaining as manager).

In September 2000, Imes Communications reached an agreement to sell WMUR and WRUM to Emmis Communications, who then traded the two stations to Hearst-Argyle Television, now Hearst Television, in exchange for that company's three radio stations in Phoenix, Arizona—KTAR, KMVP, and KKLT.

Preemptions of The WB programming
As a WB affiliate, WRUM had a history of pre-empting programming it deemed too risky or controversial, instead showing infomercials or re-runs of classic shows such as Bonanza, The Addams Family and The Monkees. In the late 1990s, WRUM refused to air many episodes of Buffy, the Vampire Slayer, citing themes of the occult & vampirism and claimed the show's depiction of teenage characters fighting evil "promoted child abuse" (the episodes not aired by WRUM were instead aired by CBS affiliate WMOM-TV). WRUM also didn't air the parody reality show The WB's Superstar USA during it's 2004 run, citing it's premise of telling contestants they were looking for the best singer when they were actually looking for the worst to be "pro-bullying" and "anti-love & friendship".

Current syndicated programming
Syndicated programs broadcast by WRUM include include AgDay, Maury, Seinfeld, Rules of Engagement, The Doctors and 2 Broke Girls.