Maryaadah Television System

Maryaadah Television System (Irjysian: ; Maryadah Thelevisya Palakayetu), commonly known as MTS, is a Maryaadanese state-owned broadcast television network operated by the MRTB. MTS is the largest television broadcaster in Maryaadah, covering over 98% of the country's land area and the entire population via its 18 stations in major cities. It began broadcasts on June 27, 1955, as the first television broadcaster in the country, followed by Irjysian Commercial Television in 1977. MTS is headquartered at the MRTB Building in the Bhiliwatu township in Thakki. MTS is primarily funded by the television license fees and taxes paid by commercial television networks.

History
On June 27, 1955, the Raja of Maryaadah, Jantavartimala Thamayarat II, established a television station in Thakki under the name Maryaadah Television System. It broadcast on VHF channel 2 around the city from Yonghajung. MTS signed on for the first time at 7:30pm that day with a formal announcement and several Irjysian folk songs broadcast for an hour. The process was repeated everyday for three years, until news and educational programming was added to the schedule. At that period, in 1958, MTS began broadcasting for two more hours.

Television began expanding outside of Thakki in 1961, when a station was established in Pengeja, under the name Pengeja Television Station. A year later, the station was renamed to Maryaadah Television System Pengeja Station. The original station in Thakki was renamed to Maryaadah Television System Thakki Station immediately after, as television began expanding rapidly in Maryaadah. Both stations were semi-state-owned until December 4, 1964. MTS began emerging as a nationwide television network after stations were established in Saushak in 1965, Shimisawe in 1966, Fuati Koboma and Diwasha in 1967, Watibhatra, Kohauni, and Thhwang in 1968, and Pagongla, Kowalkam, Nitwathu, and Kudvante in 1969. Each station broadcast for five hours every evening, with their schedules consisting of a diverse range of programming. The network became much more popular in Maryaadah.

A second network was planned by the government in 1970 after the huge success of MTS. Private companies were also allowed to establish a television network in Maryaadah. More MTS stations were established around the country, finishing off with the one in Akbala in 1972. By that point, the entire country could receive signals from the network. On June 27, 1975, to celebrate its twentieth anniversary, regular color transmissions were commenced. Earlier, color broadcasts were tested by the station in Thakki. After color television began to be widespread around major cities, full time color broadcasts in all stations have begun in 1978.

Competition against commercial television networks began when Irjysian Commercial Television was launched on April 19, 1977. As ICT mostly aired shows with higher budget alongside international content, MTS began to deteriorate. Its situation worsened after more private television channels were launched throughout the late 1970s and 1980s. MTS reached to the point that it could no longer continue broadcasting in 1986, as it heavily lost money and ratings reached an all time zero. Trust towards the MTS heavily stagnated amongst people who see the network as nothing but a mouthpiece of the government.

To save the network, the government merged MTS with Radio Irjysia to form the Maryaadanese Radio and Television Broadcasting in November 1985. It also began focusing more on reforming its programming and scheduling. A new policy was passed in January 1986 stating that the taxes paid by commercial television networks will act as funds to MTS. Any network that would refuse to pay taxes will be shut down immediately without notice. The network began adding more international content and rejects by private networks in the late 1980s. Its popularity began to grow more after all this.

MTS became the first Nesionytan television network to broadcast on satellite television for overseas audiences in 1988. Prior to this, MTS signals were available to Morasavian, Tekelebese, and Bhikalarite audiences. Despite being constantly jammed, the network gained huge popularity in Tekeleb, and was more watched than the country's state-owned Tekeleb Broadcasting Corporation. It established its first cable and satellite channel MTS Sat 1 in 1990, which was later renamed to MTS World, to compete with Irjysia Television, launched in 1988 as the first Nesionytan cable and satellite channel. MTS established more satellite channels under the MTS Sat moniker.

On June 27, 1995, to celebrate its 40th anniversary, MTS changed its logo for the first time. The branding later applied to all of its stations a month later. In 1997, the network launched its news and cultural channels, MTS News and MTS Arta. It began launching more cable channels after the rise of several private channels in Maryaadah. MTS Sat became the prime competitor of Irjysia Television. MTS became the first Nesionytan state-owned television network to use digital technology in 2001, as a part of Maryaadah Vision 2001, coinciding the 1610th year of the country's creation.

MTS began collaborating with local and elsewhere private television channels in the mid-2000s to produce several television series, most of them ending up as hits. One of the most notable MTS shows include The Nation, which is about the political situation of a fictional country called "Khwahakut", which unironically means "crazyness" in Irjysian. In 2007, MTS stations began simulcasting with MRTB's radio stations for four hours each day. On November 29, 2009, all stations owned by MTS ceased transmissions on analog terrestrial television, and moved to digital television.

On July 21, 2011, MTS began broadcasting on 16:9 HD. It later acquired Irjysia Television in 2013, after being allowed by the government. ITV continued its existence as a state-owned entity, but the name later became extinct in June 2015, with its channels becoming part of MTS Sat. On January 13, 2014, MTS changed its logo. On August 17, 2018, MRTB moved its headquarters to the Radio Irjysia Building from its own building situated in Jakalbawta township. The Radio Irjysia Building was also renamed to the MRTB Building.