Stoys

Stanfield Toys, Inc. was a toy company based in Boston, founded in 1949. They are best known for making the Star Board board game, it made the company hit 50% more of their sales in 1986. In 1987, Mattel bought the company from Hasbro. In 1999, Mattel closed the company altogether and later became a secondary brand of Mattel in 2007.

History
Stoys was founded in 1949, after Henry Stanfield, a businessman who was in the clothing industry, realized that many toys he bought for his daughter weren't that good. Paper dolls were getting ripped and she wanted toys that suit her. So Stanfield wrote some questions on a sheet of paper and gave it to his daughter. After she was done, she handed it back to Stanfield and decided that he will start his own company. He was working in a clothing store that had very cheap clothing. So he made a letter to his boss stating: "Boss, I will call a day, and everyday. I will start a company that is in the toy industry. You, perhaps, will not understand. I will cancel myself in the industry of fashion, for this big and great idea."

- Henry Stanfield

In 1967, Hasbro bought the company and served as the owner of the company as in 1973, the company became incorporated. In 1978, Henry Stanfield became too ill to serve as president, as his daughter, Francisca, took over as president.""