WSOE-TV

WSOE-TV, channel 4, is a CBS-affiliated station licensed in Endreaville, Welter. The station is owned by GamerCraft Broadcast Group.

History
MSWT-TV signed on the air on August 9, 1968 as an NBC affiliate. It was owned by Kinnan Broadcasting, owner of fellow then-NBC affiliate WMLA-TV in Mattupolis, Mattula. MSWT was Welter's second television station, and the first in the south.

In 1979, MSWT, along with other Kinnan stations, including WMLA, switched to either ABC or CBS (in this case, the two stations switched to CBS). During this time, NBC was struggling in the ratings. At first, Kinnan was reluctant of switching its flagship, which was also struggling. The NBC affiliation then went to former CBS affiliate WEND-TV (channel 9).

On June 1987, after the death of Kinnan founder John S. Kinnan, his family wasn't too keen on running the station after his death, and they sold their station group to Gillett Communications. Gillett, which would later be folded into its own subsidiary founded by George B. Storer, was forced to divest some stations, including MSWT, because the purchase exceeded the cap. Kinnan's rival company Craftsman Broadcasting bought the divested stations and changed its call letters to WSOE-TV.

In 2001, WNT Broadcasting, a forerunner to the present-day GamerCraft Broadcast Group acquired WSOE.

News branding(s)

 * The News(1968-1974)
 * NewsCenter4(1974-1984)
 * News 4(1984-2002)
 * News 4 Endreaville(2002-present)

Ownership history

 * 1968-1987: Kinnan Broadcasting
 * 1987-2001: Craftsman Broadcasting
 * 2001-present: GamerCraft Broadcast Group

News theme(s)

 * Tabloid - NBC Background (1971-1975)
 * NBC TV-Radio Newspulse - Fred Weinberg (1975-1978)
 * Newscenter Theme - Michael Randall (1978-1979; NBC version)
 * Newscenter Theme - Michael Randall (1979-1983; generic version)
 * Spirit of Tampa Bay - Gari (1983-1985)
 * Spirit - TM Productions (1985-1994)
 * Brave New World - Shelly Palmer (1994-2001)
 * News Matrix - Stephen Arnold (2001-2003)
 * The Spirit - Stephen Arnold (2003-2007)
 * Lighthouse - 360 (2007-2011)
 * Frequency - 360 (2011-2014)
 * This is the Place - Stephen Arnold (2014-2017)
 * CBS Local - Stephen Arnold (2017-present)