Stoys

Stanfield Toys, Inc. was a toy company based in Boston, founded in 1949. They are best known for making the Star Board board game, it made the company hit 50% more of their sales in 1986. In 1989, Mattel bought the company from Hasbro. In 1999, Mattel closed the company altogether and later became a secondary brand of Mattel in 2007.

History
Stoys was founded in 1949, after Henry Stanfield, a businessman who was in the clothing industry, realized that many toys he bought for his daughter weren't that good. Paper dolls were getting ripped and she wanted toys that suit her. So Stanfield wrote some questions on a sheet of paper and gave it to his daughter. After she was done, she handed it back to Stanfield and decided that he will start his own company. He was working in a clothing store that had very cheap clothing. So he made a letter to his boss stating: "Boss, I will call a day, and everyday. I will start a company that is in the toy industry. You, perhaps, will not understand. I will cancel myself in the industry of fashion, for this big and great idea."

- Henry Stanfield

In 1967, Hasbro bought the company and served as the owner of the company as in 1973, the company became incorporated. In 1978, Stanfield became too ill to serve as president, as his daughter, Francisca, took over as president. Stanfield died at the age of 97 in 1987. In 1989, Mattel bought the company after Hasbro couldn't own the company anymore.

In 1998, they discontinued their consumer electronics after a lawsuit with Sega. They filed for Chapter 11 bankruptcy, but later in 1999, Mattel announced they would merge the company in their own, and on August 1999, the company was closed.

Controversies
Stoys didn't have that many controversies, here is the list:


 * In 1993, a child choked on an Archie action figure, the parent sued the company and the company resized the action figure and put a choking hazard on it.
 * In 1997, a four-year-old girl choked on a key that fell out of a ComputerKid laptop, the first laptop for kids, Stoys was told to discontinue the product or fix arrangements, the company decided to fix some arrangements. After in 1999, the toy was discontinued.""