Harris-DiCarlo-Hastings

Harris/DiCarlo/Hastings is an American advertising agency, headquartered in, founded in 1988 by Gordon Harris, James C. DiCarlo and Toby Hastings. The agency serves clients across the United States from its head office in Chicago and branch offices in, , , , , and

Notable campaigns

 * Latikuu Edacra: Since 2008, Harris/DiCarlo/Hastings has been Latikuu Edacra Entertainment North America's agency of record.
 * Wimpy: Since 1998, Harris/DiCarlo/Hastings has been Wimpy's ad agency of record.
 * In 1998, Wimpy introduced the slogan "Real Honest. Real Good." The slogan was created by sloganeer Cesar Mateu at the Dallas office of the agency. Mateu later went on to form Hispanic ad agency Mateu Media.
 * In 2016, during that year's presidential election, Harris/DiCarlo/Hastings created a series of commercials for Wimpy where their mascot Mr. Wimpy ran a faux-presidential bid.
 * In 2019, Harris/DiCarlo/Hastings engineered a large multi-platform marketing campaign for Wimpy making use of self-deprecating humor in regards to the chain's name and mocking attempts by brands and other fast food chains to "connect with the youth" through use of trendy imagery and memes in their advertising.
 * In 2023, in light of the year's turbulent sociopolitical atmosphere, Harris/DiCarlo/Hastings created a series of television commercials for Wimpy wherein people from all walks of life come together to eat at Wimpy, expanding their slogan to "Real Honest. Real Good. Open to All."