Cadbury's Magic Egg

Cadbury's Magic Egg is a brand of candy made for the EKANI region by Cadbury El Kadsre, which was introduced in 1998. It consists of a chocolate egg, resembling a larger version of the Creme Egg, surrounding a purple plastic capsule with a small toy inside. The Magic Egg has had a variety of themes, including Disney, Nintendo, Latikuu Edacra, Marvel, Doraemon and Pretty Cure.

The Magic Egg was invented by Greg Arimori, an employee at Cadbury's R&D center in Rivakuton, Raland. Magic Egg production occurs at Cadbury's factory in Rivakuton.