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Since 1997, the Blitzivan franchise has entered the toy industry starting with its tie-in toys produced by Hasbro for Blitzivan: Born to be Reloaded. They continued to produce the toylines until 2006, where they stopped producing toys based on the franchise. At one point, Bandai borrowed the franchise's toy license and produced two model kits based on Blitzivan's design in Dark Eclipse, that being his normal and his Ultimate form. Eventually, El-Kadsre-based toy company Latikuu purchased the license from Hasbro and continued to produce toys for the toyline to this very day.

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