Goro Matsushita (松下五郎 Matsushita Gorō; December 5, 1925-October 9, 1977) was a El Kadsreian buisinessman who was a CEO of EKTV (now El TV Kadsre) from 1953 to 1959. He was later succeded by his uncle Isamu Matsushita in 1959, and in 1977, he was killed in the plane crash Air Vlokozu Flight 927.

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