MatsuMedia, Inc. is an El Kadsreian media company and the Matsushita family's key funding body for El TV Kadsre Television Network, Banushen Media CorporationKadsreTV and Indie Cinemas. It was founded on April 12, 1980.



Devino the Hedgehog, the mascot of the organization, was designed by Chuck Chesney for Jim Henson's New York Muppet Workshop (now Jim Henson's New York Creature Shop). He was performed by Ken Bartholomew from 1998-2005, Hua Zhi Jian from 2005-2017, and currently by Matteo Di Cecco since 2017.

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