Junkread j-radiodiscussions discussion: "Format Flip Songs"

p/Amazing_Butters_22: "A while back while working for a iHeartMedia cluster in Montgomery, AL we flipped a syndicated "sports talk" station to Top 40/CHR by teasing "Tired of boring radio that isn't fun? A new revolution is coming [DATE]". Day of the launch, we ended a commercial break with the Fox Sports theme interrupted midway by some explosion SFX followed by a "The Revolution is here" liner. First song out of the gate? Rachel S' "Revolution Baby"."

p/Arrowhead552:
"A cluster I used to work for flipped from Christian music to classic alternative with, predictably, REM's "Losing My Religion."

We also flipped an ailing conservative talker to Fox Sports Radio by playing the Fox NFL theme on loop for a day or two."

p/Lemon1: "I worked for a cluster in St. Louis MO, and we flipped a Adult Alternative station to Top 40 by playing Justin Timberlake's "SexyBack" on loop for 3 days. By Thursday we added other Justin Timberlake songs and a few *NSYNC songs. It was "Justin 90.1 - All Justin Timberlake, All the Time". The new Top 40 format (Top Pop 90.1) was a bit short-lived, however, and we soon flipped back to Adult Alternative."

p/OOO: "Back when I worked for CBS/Entercom in Omaha we flipped our ailing classic rocker 98.3 WAK-FM to 98.3 AMP Radio by playing the Dead Kennedys' cover of "Take This Job and Shove It" on loop for two days (which must have delighted some 80s punk fan in the Omaha area). When it came time to launch the new Top 40/CHR format we launched it with "Get the Party Started" by P!nk (it was the era in which party pop songs dominated the airwaves). A few years later when that format's ratings started to wane, Entercom flipped most of the AMP Radio stations that weren't the Los Angeles one to alt rock but they chose to flip 98.3 AMP Radio to Jack FM. So we played "Sorry" by Justin Bieber and "Bye Bye Bye" by NSYNC, then a skit where Jack explained that the CBS Corporation CEO at the time lost 98.3 AMP Radio in a poker deal to him, then we played a montage of song clips before launching Jack FM with "Nothin' but a Good Time" by Poison."